AJ Bell Investcentre is launching a Responsible Managed Portfolio Service for advisers and  clients wanting to invest in a responsibly focused portfolio.

The Responsible MPS range aims to deliver long-term growth for clients who want their investments to avoid controversial industries as well as companies with low ESG rankings.

The range follows the same structure as AJ Bell’s Passive, Active and Pactive MPS options, with six risk-managed portfolios matching six risk profiles that are mapped to all the main risk profiling tools used by advisers. All the portfolios are well-diversified, multi-asset portfolios using cash, bonds, equities, and alternatives. The portfolios in the new Responsible MPS are implemented primarily using ETFs and each has a 25% allocation to the VT AJ Bell Responsible Growth fund. The Responsible MPS invest in ETFs that track a MSCI SRI index where possible.